Many years ago, I was at a party when the host brought me a glass and wanted to pour wine from a bottle swaddled in a little towel. I was unable to see what it was as a result.

They asked, "have some zee-shell?" I thought that sounded very exotic. I then saw the label. It was Sichel (brand), so Blue Nun.

We both got a little laugh at making a very common/popular wine sound mysterious. I drank up with gusto.

To this day, when I see it in stores, I think of that party and the sweet host.

#wine #bluenun #sichel

https://en.wikipedia.org/wiki/Blue_Nun