#INTERNATIONAL_TECH_NEWS | What is #IDFA and Why #Apple_Killed_it: Everything #Marketers Need to Know.
The #DEATH of #THIRD_PARTY BROWSER #COOKIES seemed like the #Apocalypse for #advertisers last year.
Now they have been dealt another #blow as Apple has essentially killed the IDFA, or #identifier for advertisers.
GOOGLE also has a similar #device_identifier for #Android known as Android #Advertising_ID (#AAID) or #Google_Advertising_ID (#GAID)
https://www.invoca.com/blog/what-is-idfa-and-why-apple-killed-it-everything-marketers-need-to-know
Disclaimer: DavidV..
#GAID #Google_Advertising_ID #AAID #Advertising_ID #android #device_identifier #identifier #blow #advertisers #apocalypse #cookies #third_party #death #marketers #Apple_Killed_it #idfa #INTERNATIONAL_TECH_NEWS