Integrating a Shopify store with a marketing cloud offers Various advantages. It enables you to sync categories, Products, Abandoned Checkouts, Subscribers, Customers & Orders from Shopify to Salesforce Marketing Cloud on the real time basis. The integration maximizes the store's potential and enhances marketing effectiveness, driving sales and customer loyalty.

https://eshopsync.com/salesforce-marketing-cloud-shopify-connector-installation-and-setup/

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