@ClimateHuman
Although I really like the idea, I'm not sure Toyota and BMW are the first to be bullied. Prius' revolutionary drivetrain concept was an important enabler for #BEV. BMW fully dedicated to #CFRP, produced in water-powered plants, in order to compensate for the higher battery weight.
Both made these committments more than a decade ago. Why not start the #subvertising with Daimler and Mazda?

In #Berlin findet ab Mitte Juni eine #Subvertising - Ausstellung statt, die einige bekannte und interessante Namen zusammenbringt:
"Werbepause - The Art of Subvertising"

https://www.kunstraumkreuzberg.de/programm/werbepause-the-art-of-subvertising/?fbclid=IwAR2XMqND48l-1dB9gAxO9Ke374_wbmSLik72HbGvR4J4uI5isuTevGhxNBU