There is a disturbing world of and how companies categorize individuals into #audienceSegments. The #advertising industry has attempted self-regulation, but it's unclear if they really adhere to privacy standards. Even so, the accuracy of targeted advertising is questionable. And there is a need for government #regulation and real data #privacy legislation.
https://themarkup.org/privacy/2023/06/08/from-heavy-purchasers-of-pregnancy-tests-to-the-depression-prone-we-found-650000-ways-advertisers-label-you
#TargetedAdvertising #DataCollection #Marketing