Adding an Eisenhower Matrix to our Bullpit was the second smartest thing we ever did.

The first was listening to our constituents as to what Actually vexes them; and considering what we need to author to give them Courage and Support.

What have you come to Teach?

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Your brand messaging should be clear and concise. Don't try to be everything to everyone - identify your target audience and craft messaging that speaks directly to them. #brandmessaging #startupbranding #targetaudience