Musk's Twitter Rebranding as X Is Off to a Confusing, Haphazard Start - Variety

Looks like we all left “X” for Mastodon. Reminiscent of FedEx destroying Kinko’s decades of brand equity with their acquisition. Prov 22:1

@bookstodon @religion #bookstodon #ChristianMarketing #ChristianMarketingProfessor #Musk #Proverbs22v1 https://apple.news/AVriy63kaRVeeDxZS7WM22g

A Wharton professor gave A.I. tools 30 minutes to work on a business project. The results were ‘superhuman’ - FORTUNE

GPT-4 executes marketing communications campaign: research, strategy, creative. Scarier than The Terminator. Eph. 4:28

@bookstodon @religion #bookstodon #ChristianMarketing #ChristianProfessor https://apple.news/Aat_1lIvHT0axWrf7D6Wy3w

Google’s Bard chatbot launches in US and UK—Guardian

Important point in middle of piece. Google has struggled to produce viable AI product, seen in part as fear of undermining core search technology. This is similar to Sony holding back on MP3 player development to succeed Walkman in fear of undermine traditional recorded media sales. Grab your copies of The Innovator’s Dilemma. 😀

#ChristianMarketing #Christi https://www.theguardian.com/technology/2023/mar/21/googles-bard-chatbot-launches-in-us-and-uk?CMP=Share_iOSApp_Other

Reborn Ringling Bros. circus to leap on tour — minus animals—AP

Social market environment force dictated change, eliminating animal acts. Can Ringling Bros. mix nostalgia, tech, and social awareness in reboot? Gen. 7:9

@bookstodon @religion #bookstodon #ChristianMarketing #ChristianProfessor https://apnews.com/article/e55f8ee37e9b645a5d9c72e58992e9c2

Meta lay-offs: Facebook owner to cut 10,000 staff - BBC News

“Year of efficiency” latest corporate-speak for firings, ranking with “right-sizing.” Pushback on remote working another sign of flailing leadership. Jer. 23:1

@bookstodon @religion #bookstodon #ChristianMarketing #ChristianProfessor #MetaLayoffs https://apple.news/Aou5CRZklRyGN2RlSU1MYBQ

Ford F-150 Lightning owners aren't like traditional pickup buyers: What they do differently—Detroit Free Press

Enlightening marketing overview of Lightning owners using multiple segmentation variables—demographic (income, education), behavioristic (product usage), psychographic (lifestyle). MC in my Christian sci-fi novel The Deliverer drives heavily modified Lightning in 2038.

@bookstodon @religion #bookstodon #secretscifinetwork #ChristianSciFi #ChristianMarketing

https://apple.news/AIAoSRyU0S3SFB02o-qU7cw

Father of cellphone sees dark side but also hope in new tech—AP

Promise and peril always in tension, in science and sci-fi.

@bookstodon @religion #bookstodon #ChristianSciFi #secretscifinetwork #amwritingscifi #ChristianMarketing #ChristianProfessor https://apnews.com/article/d8170d08ac5f77e121a4508d87f82db2

No cow needed: Oat and soy can be called milk, FDA proposes—AP

Reminiscent of dairy industry’s war on margarine over the decades. Prov. 22:1

@bookstodon @religion #bookstodon #ChristianMarketing #ChristianMarketingProfessor https://apnews.com/article/ed2acef14a014eef30a0fd24f98be07b

So I helped a young bloke here, and he managed to tell me he is a #christian. Something I didn’t need to know. But his buddies came to help him move house, and they letterboxerd the whole street and all the cars. They ignored #nojunkmail stickers. #christianmarketing I told him that I would, in future, respond to #christians in a less friendly and helpful manner from now on. Even #dominospizza respect no junk mail stickers.

Primary care a hot target; CVS spends $10.6B on Oak Street—AP

More vertical integration by pharmacy megacorps. Will health care improve with preventive emphasis? Jer. 33:6

@religion #ChristianMarketing #ChristianProfessor #CVS #Healthcare https://apnews.com/article/1244b36f28b00d45688ced3bdfcb5a79

‘Father of Peeps’ Bob Born, whose tech made popular candy chicks, dies at 98 - The Washington Post. Note engineering background to drive candy mass production. Psalm 119:103

@bookstodon @religion #bookstodon #ChristianMarketing #ChristianProfessor #Peeps https://apple.news/AiGeU3oBhRXqLv6WvuK3S6A

Intel is becoming accidental ad for friendshoring—Reuters http://bit.ly/403oqfr

“Friendshoring” means moving supply chain elements to friendly countries (e.g., Taiwan instead of China). Intel sales plummeting, losing ground to Taiwan rival TSMC. Note Intel was once part of “Wintel” computer monopoly with Microsoft (Win is Windows). Mobile tech disrupted both companies. Daniel 2:39

@bookstodon @religion #ChristianMarketing #ChristianProfessor #Intel #supplychain

Pepper spray for the school run? The weaponised SUV set to terrify America’s streets http://bit.ly/3Y1jjdA

My latest Christian sci-fi novel The Deliverer features hardened vehicles and fortified enclaves in 2038. This militarized SUV shows the future has arrived early. PR stunt or viable product? Sales will dictate.

@bookstodon @religion #bookstodon #ChristianSciFi #ChristianMarketing #sciencefiction #amwritingscifi #secretscifinetwork #rezvani #PrayForTheDeliverer

Back to the future: how Mastodon is restoring the lost art of online conversation https://www.theguardian.com/commentisfree/2023/jan/21/back-to-the-future-how-mastodon-is-restoring-the-lost-art-of-online-conversation?CMP=Share_iOSApp_Other

More positive media coverage for Mastodon. Agree so far with the ability to foster discussion, however spirited. 😊

@bookstodon @religion #bookstodon #ChristianMarketing #ChristianSciFi #secretscifinetwork #mastodonmigration

Witness: Bribes helped Fox execs get soccer TV rights—AP https://apnews.com/article/701f83d146e6e605a4441133c6d82a76

Marketing fail with ethics absence in creating:

-Distribution for the offering (broadcasting games)
-Platform for other marketers (ad time bought during broadcasts, sponsor visibility during broadcasts)
-Reputation enhancement for the sport and the World Cup host country (both already under fire)

Proverbs 20:17

@bookstodon @religion #ChristianMarketing

Microsoft laying off 10K. Poor situational analysis during pandemic? https://www.cnbc.com/2023/01/18/tech-layoffs-microsoft-amazon-meta-others-have-cut-more-than-60000.html

Make sure your analysis uses best practices from business and Scripture. Read “Developing a Christian Marketing Plan” by Jason William Karpf, marketing professor at Christian colleges:

https://www.amazon.com/gp/product/B07WCHHDHD

@bookstodon @religion #bookstodon #ChristianMarketing #marketing

Elon Musk's next drama: a trial over his tweets about Tesla—AP https://apnews.com/article/f6f0e8de56e2ac55a7a0d4ab9d6f1758

Don’t stumble. Strategize with best practices from business and Scripture. Read Developing a Christian Marketing Plan by Jason William Karpf, marketing professor at Christian universities.

Buy the book at Amazon: https://www.amazon.com/gp/product/B07WCHHDHD

@bookstodon @religion #bookstodon #Tesla #ChristianMarketing #ChristianMastodon #Marketing #Musk

Tesla cuts vehicle prices in bid to boost flagging demand https://apnews.com/article/fac648952687ea903477422f5001ef0a

“Maturity” section of product life cycle marked by increased competition, emphasis on price. Has Tesla peaked? Musk controversies create more headwinds.

Ecclesiastes 7:10

@bookstodon @religion #bookstodon #ChristianMarketing
#ChristianMarketingProfessor

Boeing orders rise to 4-year high but still trail Airbus. Sales of 737 MAX rebounding after two crashes and reports of design shortcuts and coverups. Can Boeing, once the epitome of American manufacturing, find redemption in the marketplace? Isaiah 44:2

#ChristianMastodon #ChristianMarketing #ChristianMarketingProfessor #JasonWilliamKarpf #DevelopingAChristianMarketingPlan #Boeing #737MAX

https://apnews.com/article/0b8d057d1c2188b3690c395673f7e646

Farm Bureau, Deere & Co sign MOU ensuring farmers' "right to repair" equipment - Reuters. Part of longstanding effort to compel manufacturers to allow customers to repair equipment using tools, methods, vendors of their choice. Apple has been target of right-to-repair movement as well. Isaiah 9:3

@bookstodon #bookstodon #ChristianMarketing #ChristianMarketingProfessor #righttorepair #JohnDeere #Apple

https://apple.news/ApnzrHABtRReyAfBhn2Ck_Q