Product discovery is like solving a mystery. Uncover the needs, pains, and desires of your users, and piece together the puzzle to create products that truly resonate. Be a detective, not a fortune teller! #ProductDiscovery #UserResearch #CustomerInsights
#productdiscovery #userresearch #customerinsights
Some people mix insights with data and vice versa. Customer data is the raw information about customers, while customer insights are the deeper understanding and insights that are derived from analyzing and interpreting that data. #customerdata #customerinsights
#customerdata #customerinsights
Understanding consumer needs means creating a survey experience that people want to participate in and subsequently COMPLETE! That means recognizing the human need for playfulness and creating playful questions. This post shares some ideas of what playful questions can look like.
#Surveys #MRX #Questionnaires #MarketResearch #Marketing #CustomerInsights #ConsumerInsights
https://e2eresearch.com/home/8-engaging-question-types-to-improve-participants-survey-taking-experience/?ref=MA_EE
#surveys #mrx #questionnaires #marketresearch #marketing #customerinsights #consumerinsights
What are consumer personas? This is quick read in case you're curious.
#Branding #Marketing #Personas #Insights #ConsumerInsights #CustomerInsights #MarketingResearch https://e2eresearch.com/home/customer-personas/?ref=MAST_EE
#branding #marketing #personas #insights #consumerinsights #customerinsights #marketingresearch
Would love to connect with
#Indigenous
#Black
#Brown
#Disabled
#Deaf
#AlphabetMafia
#Women
who work in
#MarketResearch #MarketingResearch #ConsumerInsights
#CustomerInsights #insights #mrx
#BlackInMarketResearch #BlackInInsights #BlackInMRX
#DisabledInMarketResearch #DisabledInInsights #DisabledInMRX
especially if you’re in #Canada. :)
#disabledinmrx #disabledininsights #disabledinmarketresearch #blackinmrx #blackininsights #blackinmarketresearch #mrx #insights #marketingresearch #alphabetmafia #Canada #customerinsights #consumerinsights #marketresearch #women #deaf #disabled #brown #black #indigenous