"When the phrase “movement building” gets thrown around, it usually refers to social media marketing—to the act of building a passive audience for one’s ideas and products, as opposed to a vocal, creative, and independently powerful set of participants in one’s work. Email lists and Twitter followers are assets in movement building, but they are not movements."
#DavidJay, 2018
https://scribe.rip/s/story/relationship-machines-675305924d5