Isn't mstdn.link just a link shortener with benefits?

It's a #SPOF. It's anti #dencentralisation.
Why would one celebrate or even use such a service when it could be a native app which generates the previews?

This Week in Matrix is out now! News about Gitter, news about homeservers and some exciting client updates - widgets, Hydrogen and more! #matrix #dencentralisation #twim https://matrix.org/blog/2020/10/09/this-week-in-matrix-2020-10-09/