I think I'll end this year's series at 20, though I've watched 150+ of varying quality. Memorable #holidayAds touch very lightly on the brand proposition, while crafting a touching narrative about the spirit of the season. #Amazon succeeded this year.
https://buff.ly/3hAQHYS

Our lives have milestones and markers, and #Thomann memorializes these grace notes touchingly with one of this year's most touching #HolidayAds (Number 19 in this year's roundup) https://buff.ly/3TOJyBP

Are #HolidayAds, such as this one from #Dior, with its sexist tropes, vapid consumerism, & overproduced nonsensical landscapes, finally played out?
I suspect there will always be an ample appetite for shiny baubles and other distractions https://buff.ly/3g48KGw

Nostalgia has always had a place in #HolidayAds, and #Carib Beer opted for local culture this year. My 17th selected ad gives a smaller brand their deserved dues!: https://buff.ly/3WXByRD

Timing is all, as #FOX Soccer leverages #HolidayAds to front-end their #WorldCup2022 coverage, with an assist from one or two stars, including #MariahCarey #TomBrady #JonHamm, and #EllieKemper.
https://buff.ly/3EsL0Fu

In my continuing #HolidayAds series, #Lidl offers up an inclusive portrait of Christmas priorities (in this, our 15th ad in the series), along with a potentially sold-out product that has yet to hit the shelves:
https://buff.ly/3NYCJfD

So, number 14: time for some American #HolidayAds! Here's one from #Kroger. I can hear special interests complaining already, but I encourage you to focus on just two things: Does the narrative represent the #brand well? Does the ad tell a good #story well?
https://buff.ly/3Abi5D3

Over the course of the past 4 days, I've reviewed >150 #HolidayAds from around the world, posting a few daily for your enjoyment. For those who have absolutely zero interest in the topic/hashtag, please accept my apologies. We'll return to regular programming by this afternoon.

Nothing beats having a logo that already ties perfectly into the season! #Spar kept it simple with their Irish contribution to this year's #HolidayAds (our lucky 13th in this year's series)
https://buff.ly/3UPg7Aj

The Holidays can be a trying time for the best prepared among us. So, #Argos leaned into that reality with one of those #HolidayAds that might hit close to home for some of you.
https://buff.ly/3hx4akl
#Jaws

What can one make of a solid #HolidayAds narrative that nevertheless fails to accurately align with the brand it represents? #McDonalds is not a natural fit with this storyline, I fear, so it risks coming across as insincere. I'm being too much of a Scrooge, perhaps...
https://buff.ly/3A5gBKv

Yes, #holidayAds promote material consumerism. They hit the mark, though, when - as #MarksandSpencer does here - they promote something even greater: #community #giving and #sharing
https://buff.ly/3UpOgqz

No self-respecting country toff could ever forget their first #Barbour jacket, though I would think the #brand would seek to diversify their market reach a little more with #HolidayAds that speak to more than a limited demographic, no matter how cute.
https://buff.ly/3tpMHgw

What do we think of the #Waitrose contribution to this year's #HolidayAds? Nicely shot, though perhaps a little stark in its narrative visuals? I found it very restrained which, at any other time of the year, would be welcome. Does it work here, though? https://buff.ly/3A8e8Py

I'm often a little ambivalent about the #Disney #HolidayAds, given the heavy-handed brand promotion, where other spots are a little less blatant, but the nuanced storytelling remains deceptively simple (show vs. tell vs. hint), so still worthy of note: https://buff.ly/3tozVis

More from my annual roundup of #HolidayAds: This time, seamlessly integrated footage from a modern Christmas film classic sets this charming spot from @asda apart
https://buff.ly/3E1Tv8N

Some rather naughty bits in this year's #HolidayAds entry from #Aldi! You may not want to let your younger kids watch if they're left #HomeAlone: https://buff.ly/3tihwUd

Each and every year, I look forward to discovering and sharing my favorite #HolidayAds.
My annual roundup begins....Now!
Here's "The Beginner" from
John Lewis & Partners (first heart tug activated):
https://www.youtube.com/watch?v=1z0jfP2gCIs