3 mixtapes onder de naam #EZmac wat hem een contract oplevert in 2009.
Hij werkt eigenzinnig aan zijn #beats en brengt mixtape KIDS uit, wat hem onder aandacht brengt van #MajorLabels maar blijft bij het kleine label en bouwt een goede band op met #WizKhalifa.
In 2010 gaat hij voor de eerste keer op tournee en deze blijkt meteen uitverkocht en verschuift steeds naar grotere zalen.
In 2011 verschijnt zijn eerste #EP en debuteerde met zijn eerste fullalbum #BlueSlidePark en zijn 11de mixtape
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Whoever wondered what's wrong with today's pop music - this video explains it all.
It is not just a gut feeling that there is very little variation, talent and intelligence today, compared to famous artists from the 60s, 70s, or 80s - there are actually statistics about it.

And I have the answer now, why to me trend songs always feel like criminal assault.
https://youtu.be/oVME_l4IwII

#musicindustry #popmusic #majorlabels #loudnesswar #songwriting

#indiemusic is the real music.

Tidal will join Apple. More centralization #majorlabels balance to #decentralization. Amazon increases prices.
#MusicBusiness #MusicIndustry #AppleMusic #Tidal #Musicians #MusicNews via https://publme.space/reactions/v/24008 https://publme.space/reactions/v/24008

Musically adds to this and UMG says: “I must remind you, 11 or 12 years ago, no one had heard of Spotify in the United States...". If you know the story of #Spotify it is quite interesting to know how this "breakthrough" had happened.
#MusicBusiness #majorlabels #independent #indie #Music via https://publme.space/reactions/v/16038 https://musically.com/2022/07/28/umg-talks-social-media-catalogue-values-and-user-centric-payouts/

This letter seems very logical from #majorlabels point of view. Every corporation needs to grow at YTD sales and profit rate each year. And as soon as something starts to change then the #MusicBusiness model requires a change again...for the sake of competition. via https://publme.space/reactions/v/15969 https://www.musicbusinessworldwide.com/sir-lucian-grainge-music-needs-a-new-streaming-payout/