I have my doubts about the wisdom of doing this 🤔

[article has a woolly mammoth replica pic]
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#Paleo, a Belgian startup, has added #WoollyMammoth protein to a plant-based burger using precise fermentation technology. The mammoth #myoglobin gave the burger a more intense taste and aroma, and a richer color than with cow. However, the startup faces challenges in finding customers for its #MammothProtein, as it is a B2B product and mammoth is not widely consumed.

https://www.businessinsider.com/mammoth-dna-veggie-burgers-taste-intense-meatier-cultured-meat-2023-4