Netflix lowers ad prices to lure more brands to its ad-supported tier.
#netflix #advertising #mediabuying #adbuying #digitalmarketing
✅ Read now in today’s newsletter: https://TodayInDigital.com/newsletter
#digitalmarketing #adbuying #mediabuying #advertising #netflix
Now, if you don't buy enough Twitter ads, the company will look the other way when it comes to impersonators of your brand.
#brandsafety #mediabuying #ElonMusk #x #Twitter
On today’s show (releases at 4pm PT):
💵 Andrew Foxwell on creative diversity and TOF targeting for ASCs
🐦 #Twitter's controversial transition to "X"
📱 #Meta's Threads app unveils following feed
🛍️ #TikTok's US e-commerce debut next month
📊 #TikTok partners for post-purchase survey insights
https://todayindigital.com/
#digitalmarketing #metaads #facebookads #instagramads #seo #marketing #mediabuying #analytics
#analytics #mediabuying #marketing #seo #instagramads #facebookads #metaads #digitalmarketing #tiktok #meta #Twitter
On today’s show (releases at 4pm PT):
☹️ #GoogleAds outsourced reps: 300+ clients, low wages
🐦 #Twitter's rebrand to “X” boosts #Mastodon's numbers
🎵 #TikTok introduces text-based posts
🔍 #Google Business will soon automate FAQs
💸 An NFT of the world’s first tweet is worth pennies now
https://todayindigital.com/
#digitalmarketing #metaads #facebookads #instagramads #seo #marketing #mediabuying #analytics
#analytics #mediabuying #marketing #seo #instagramads #facebookads #metaads #digitalmarketing #Google #tiktok #Mastodon #Twitter #googleads
Psst... 🤐 Meta is seeking to patent a new system that would listen to users, then target them with tailored ads.
#Meta #MetaAds #Facebook #FacebookAds #MediaBuying #SocialMedia
https://todayindigital.com/its-finally-happening-meta-seeks-patent-to-listen-in/
#socialmedia #mediabuying #facebookads #facebook #metaads #meta
Reporting problems on Amazon's ad platform are forcing advertisers to MacGuyver tools to check spend.
#amazon #mediabuying #adagency #digitalmarketing #marketing #advertising #primeday
https://todayindigital.com/amazon-advertisers-on-high-alert-during-prime-day/
#primeday #advertising #marketing #digitalmarketing #adagency #mediabuying #amazon
On today’s show (releases at 4pm PT):
📺 #YouTube's standards stumble prompts ad strategy shift
🎮 #Amazon's #PrimeDay features #TikTok game show
🛍️ #Walmart aims for bigger slice of Prime Day sales
💻 #Tumblr plans overhaul to attract new users
📺 #Roku users can now shop from TV with #Shopify
📉 #Hulu ad spending predicted to drop by 10%
📈 US ad agency employment hits record high
https://todayindigital.com/
#digitalmarketing #metaads #facebookads #instagramads #seo #marketing #mediabuying
#mediabuying #marketing #seo #instagramads #facebookads #metaads #digitalmarketing #hulu #shopify #roku #tumblr #walmart #tiktok #primeday #amazon #youtube
Media buyers rethink their Google ad buys, in light of the snafu around bad video ad placements.
#google #googleads #youtube #mediabuying #agencylife
https://todayindigital.com/fallout-from-google-video-violations-buyers-press-pause/
#agencylife #mediabuying #youtube #googleads #Google
On today’s show (releases at 4pm PT):
📱 #Threads reaches 100 million users
🐦 #Twitter's traffic takes a tumble
📧 Why shoppers bid bye-bye to marketing emails
📊 #Google's defunct UA3 keeps collecting data
👻 #Snapchat now lets regular users have links in bio
👍 The court ruling over the 'thumbs-up' emoji
https://todayindigital.com/
#digitalmarketing #metaads #facebookads #instagramads #seo #marketing #mediabuying #analytics
#analytics #mediabuying #marketing #seo #instagramads #facebookads #metaads #digitalmarketing #snapchat #Google #Twitter #threads
On today’s show (releases at 4pm PT):
📦 #Shein’s plans to copy Amazon hits counterfeit complications
🎄 #Meta’s holiday planning guide aids seasonal campaigns
🐦 #Twitter’s ad display glitch is affecting dynamic product ads
📸 #Instagram lets multiple people collaborate on posts and Reels
🤖 #Google develops complementary protocol for AI
https://todayindigital.com/
#digitalmarketing #metaads #facebookads #instagramads #seo #marketing #mediabuying #analytics
#analytics #mediabuying #marketing #seo #instagramads #facebookads #metaads #digitalmarketing #Google #instagram #Twitter #meta #shein
On today’s show (releases at 4pm PT):
🐦 #Threads: Meta's new app challenges Twitter
📉 #TikTok: Losing its ecommerce search engine status
👥 #B2B: Younger buyers reshape social media marketing
📸 #Shutterstock: Adds human review and indemnification for AI content
🔗 #YouTube: Hyperlinked keywords in comments being tested
https://todayindigital.com/
#digitalmarketing #metaads #facebookads #instagramads #seo #marketing #mediabuying #analytics
#analytics #mediabuying #marketing #seo #instagramads #facebookads #metaads #digitalmarketing #youtube #shutterstock #b2b #tiktok #threads
On today’s show (releases at 4pm PT):
📉 #Shein's misstep reshapes influencer marketing
📚 #FTC revises endorsement guides for #creators
📧 #Pinterest explores email scanning for personalization
🔒 Ad-tech firm #MediaMath files for bankruptcy after failed deals
🔮 #Microsoft unveils Predictive Targeting for audience ads
⚖️ #YouTube royalty scammer receives five-year sentence
https://todayindigital.com/
#digitalmarketing #metaads #facebookads #instagramads #seo #marketing #mediabuying #analytics
#analytics #mediabuying #marketing #seo #instagramads #facebookads #metaads #digitalmarketing #youtube #Microsoft #mediamath #pinterest #creators #ftc #shein
Google this morning announced it is adding new options for advertisers who use their own brand names as keywords.
It's all a little complicated, so our Google Ads correspondent Jyll Saskin Gales joined me with the details.
#googleads #googleppc #mediabuying #marketing #digitalmarketing
https://todayindigital.com/new-options-for-brand-name-google-ads-campaigns/
#digitalmarketing #marketing #mediabuying #googleppc #googleads
On today’s show (releases at 4pm PT):
🚚 #Amazon to recruit small businesses as delivery drivers
📦 “Seller-Fulfilled” #Prime enrolment is back on
🤖 #Adobe offers indemnity clause for AI-wary companies
🚪 #Microsoft’s new ad policy opens the door to more brands
🔍 Details on #Google’s new “Perspectives” feed
📺 The #Netflix billboard that’s equal parts clever and creepy
https://todayindigital.com/
#digitalmarketing #metaads #facebookads #instagramads #seo #marketing #mediabuying #analytics
#analytics #mediabuying #marketing #seo #instagramads #facebookads #metaads #digitalmarketing #netflix #Google #Microsoft #adobe #prime #amazon
On today’s show (releases at 4pm PT):
📌 #Pinterest's ad surge pleases investors
📺 #YouTube reveals key consumption trends
🔴 #Reddit's revenue growth was decelerating before API dispute
🔗 More about #LinkedIn’s written-for-you AI posts
🎥 #YouTube introduces AI-powered dubbing and thumbnail optimization
🚚 Trucking company uses driving game for recruitment
https://todayindigital.com/
#digitalmarketing #metaads #facebookads #instagramads #seo #marketing #mediabuying #analytics
#analytics #mediabuying #marketing #seo #instagramads #facebookads #metaads #digitalmarketing #linkedin #reddit #youtube #pinterest
On today’s show (releases at 4pm PT):
🎈 #TikTok adds interactive elements to ads
🛒 TikTok's 'Trendy Beat' showcases popular products
📺 #YouTube adds comment replies to Shorts on other people’s videos
🛍️ YouTube to debut live-stream shopping in South Korea
💼 TikTok’s chief operating officer resigns
https://todayindigital.com/
#digitalmarketing #metaads #facebookads #instagramads #seo #marketing #mediabuying #analytics
#analytics #mediabuying #marketing #seo #instagramads #facebookads #metaads #digitalmarketing #youtube #tiktok
TikTok boosts its ad offering with new 'Interactive Add-Ons' and continues its push to social commerce... with products sold by TikTok!?
#TikTok #TikTokAds #MediaBuying #DigitalMarketing
https://todayindigital.com/tiktok-from-new-ad-formats-to-viral-content-capitalization/
#digitalmarketing #mediabuying #tiktokads #tiktok
Meta ads just got worse for small and local businesses.
#meta #metaads #mediabuying #digitalmarketing
https://todayindigital.com/meta-removes-ability-to-specify-location-targeting-type/
#digitalmarketing #mediabuying #metaads #meta
Meta ads just got worse for small and local businesses.
#meta #metaads #mediabuying #digitalmarketing
https://todayindigital.com/meta-removes-ability-to-specify-location-targeting-type/
#digitalmarketing #mediabuying #metaads #meta
Meta has new requirements for brands advertising to Europeans.
#Meta #MetaAds #MediaBuying #EU #advertising
https://todayindigital.com/what-the-new-beneficiary-field-in-meta-ad-campaigns-means/
#advertising #eu #mediabuying #metaads #meta