Presumably, Metricool's survey of TikTok looks at US users, where the video platform has over 138 million active users.

According to Vivid Social, TikTok is Australia's 13th most popular social media platform, with 2 million users. So, our mileage may vary.

#Metricool #TikTok #SocialMedia

https://metricool.com/tiktok-study

Here are some learnings from a new report from Metricool about TikTok.

👉 Three videos a week is optimal.
👉 A good length for engagement is 40 seconds.
👉 8 pm is the best time to post (except Saturdays, which is 6 pm).
👉 The best days to post are Tuesdays, Thursdays, Fridays, and Sundays.
👉 The average number of words in a post is 21.
👉 The average number of hashtags is 6-7.

#Metricool #TikTok #SocialMedia

https://metricool.com/tiktok-study/

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