Well, that was therapeutic as usual.

If I've been following an account for more than 2 weeks and that account has not followed me back,

1. roughly equal follows/followers.
I unfollow, follow and favourite/boost a post of theirs. Check back in 2 weeks.

2. more than 500 followers but follow less than half of that, unfollow. #NoHeroWorship

check back in next #UnfollowFriday

Take this one for an example...

@Remittancegirl @guyverhofstadt all the "look at me" posters get a bit tedious after a while, don't they?
#NoHeroWorship