Investigation using Google 'Search Trends' https://trends.google.com/trends

https://www.thedrive.com/news/kias-logo-is-so-confusing-that-30k-people-google-kn-car-every-month

Despite the search term not being accurate representation of the letters that inspired the Logo, searchers will discover what they need in the results. They also discover that they miss-read the logo letters, which is not ideal. A small rush of humiliation, or maybr resentment for poor readability, at the point when someone searches for your product.

#PlausibleConfusibility
#SearchTrends
#MissRead