Renee · @Renay
150 followers · 132 posts · Server masthead.social#Brands matter.
“In times of #chaos, people like #safety. Brands provide safety; that’s a huge part of their #valueproposition.”
“The power of a brand is, you have higher reach, you have higher #loyalty and you have #priceflexibility.”
#value #business #branding #jimstengel #priceflexibility #loyalty #wsj #caitlamberton #valueproposition #safety #chaos #brands
Renee · @Renay
150 followers · 132 posts · Server masthead.social#Brands matter.
“In times of #chaos, people like #safety. Brands provide safety; that’s a huge part of their #valueproposition.”
“The power of a brand is, you have higher reach, you have higher #loyalty and you have #priceflexibility.”
#value #goodbusiness #branding #jimstengel #priceflexibility #loyalty #wsj #caitlamberton #valueproposition #safety #chaos #brands
Renee · @Renay
150 followers · 132 posts · Server masthead.social#Brands matter.
“In times of #chaos, people like #safety. Brands provide safety; that’s a huge part of their #valueproposition.”
“The power of a brand is, you have higher reach, you have higher #loyalty and you have #priceflexibility.”
#jimstengel #priceflexibility #loyalty #wsj #caitlamberton #valueproposition #safety #chaos #brands