Matthew Broberg · @mbbroberg
422 followers · 602 posts · Server floss.social

I finally made time to read Predictably Irrational and it's been a rewarding trip down the irrational pathways of our mind.

It's a great way to think about how pricing–especially "free"–has a ton of irrational responses by our very nature. As someone who wants to know what my fast-thinking mind will jump to before my slow-thinking mind gets time to analyze, this it hitting home. If that captures your interest, it's worth a read.

en.wikipedia.org/wiki/Predicta

#cognitivepsychology #productmarketing

Last updated 1 year ago

David H Deans · @dhdeans
4 followers · 101 posts · Server newsie.social

LinkedIn: Why is it so difficult to guide the evolution of product marketing teams at legacy IT vendors? He’s a candid list of personality traits proven to handicap progress. Yes, we can do better bit.ly/3Yh41CY -

#productmarketing #changemanagement #leadership #Skills

Last updated 1 year ago

Alex Jimenez · @AlexJimenez
337 followers · 2836 posts · Server mas.to

is often misunderstood, underestimated or, worse, totally mismanaged. Companies—whether through ignorance, negligence or plain arrogance—fall prey to common yet destructive mistakes. Here’s ten hard truths.

forbes.com/sites/forbescommuni

#digitalmarketing #productmarketing

Last updated 1 year ago

Will Kelly · @willkelly
1 followers · 9 posts · Server me.dm

One of the biggest product marketing fails I see regularly is when companies focus too much on their product features and specs rather than addressing their target audience's needs and pain points. Understanding what your customers really want and how your product can solve their problems is important. Only then can you effectively communicate the value of your product and convert leads into sales.

#productmarketing #marketingfail #targetaudience #customerneeds

Last updated 1 year ago

NFT COLLECTION WORKS · @Darkbass
4 followers · 9 posts · Server arvr.social
Wesley Faulkner · @wesley83
1199 followers · 482 posts · Server hachyderm.io

Why a marketing message is so important.

Your messaging should communicate "here's where we win," not just a list of "here's what we do." What you do is important, but it shouldn't be the only thing you say. Your marketing message should be aligned with your product roadmap, company priorities, and a specific TAM target.

youtu.be/zypdnkcmYjw

#productmarketing #marketing #sxsw

Last updated 2 years ago

Amy B · @amyg12345
104 followers · 146 posts · Server hachyderm.io

Guess what? I'm hiring for a new role! If you love working with developers and have experience working on dev tools in the past and with partners, check out our opening for a Product Marketing Manager:
jobs.ashbyhq.com/docker/d96377

#docker #developer #productmarketing #marketing #hiring

Last updated 2 years ago

E2E Research: Qual & Quant · @E2Eresearch
376 followers · 916 posts · Server mastodon.social
Gminks · @gminks
135 followers · 988 posts · Server mas.to

the edge terms are a mess. "edge networking", "distributed edge". Starting to bug my training/product marketing brain

#terminology #productmarketing #efd1

Last updated 2 years ago

E2E Research: Qual & Quant · @E2Eresearch
376 followers · 913 posts · Server mastodon.social

How organisations are supporting product during economic downturn dlvr.it/SjsNTS

#mindtheproduct #productmarketing #marketing

Last updated 2 years ago

E2E Research: Qual & Quant · @E2Eresearch
375 followers · 899 posts · Server mastodon.social
AndiMann · @AndiMann
325 followers · 706 posts · Server masto.ai

"Announcing Fountainhead Product Marketing"

So awesome for the teams who need help esp. to pivot from to & to .

Coz Ken Oestreich (@Fountnhead) is one of the best!

More via @LinkedIn:

linkedin.com/pulse/announcing-

#productmarketing #project #product #engineering #productledgrowth

Last updated 2 years ago

Samuel Pavin ☑️ · @Sampavin
208 followers · 147 posts · Server mastodon.au

Marketing starts with understanding your target audience and your market.

#marketing #strategy #research #productmarketing #leadgeneration #branding

Last updated 2 years ago

E2E Research: Qual & Quant · @E2Eresearch
367 followers · 862 posts · Server mastodon.social

Understanding product ops with Taylor Belchak dlvr.it/ShyLsc

#mindtheproduct #productmarketing #marketing

Last updated 2 years ago

Pearl · @pearliedo
0 followers · 1 posts · Server techhub.social

Looking to follow people who want to talk about

#eventsmarketing #productmarketing #productinvestments

Last updated 2 years ago

AndiMann · @AndiMann
308 followers · 633 posts · Server masto.ai

Attn: my peeps in etc - incl. from @Splunk, @DataDog @SumoLogic @CloudBees etc.

A mate looking to fill a - Senior Product Marketing Manager, AIOps

Check it - linkedin.com/jobs/view/3455497

#product #marketing #productmarketing #aiops #observability #o11y #devops #job

Last updated 2 years ago

E2E Research: Qual & Quant · @E2Eresearch
364 followers · 821 posts · Server mastodon.social

Four growth lessons I’ve learned from the best product managers dlvr.it/ShSm9Q

#mindtheproduct #productmarketing #marketing

Last updated 2 years ago

khal · @khal
2 followers · 8 posts · Server mstdn.social

Are you an awesome PMM interested in helping students navigate their time at university? Join my team and help grow Rate My Professors!

alticeusacareers.com/job/Long-

#Tech #jobs #productmarketing #productmanagement

Last updated 2 years ago

E2E Research: Qual & Quant · @E2Eresearch
364 followers · 818 posts · Server mastodon.social

How to find out what your customers want by Janet Bumpas dlvr.it/ShD4n2

#mindtheproduct #productmarketing #marketing

Last updated 2 years ago

E2E Research: Qual & Quant · @E2Eresearch
364 followers · 818 posts · Server mastodon.social

Why community-led product development is the new Go-to-market dlvr.it/Sh9w8T

#mindtheproduct #productmarketing #marketing

Last updated 2 years ago