#webelong #racistmuch

Never gets old...

SAB Miller have stirred the #racistmuch pot in South Africa with this doozie of an ad for Castle Milk Stout. Black viewers praise it for speaking to their inner victim and aspirations. Everyone else cries foul on the lack of the representation, inane platitudes and provocative questions.

https://www.youtube.com/watch?v=LyFosa50Wcc

Ultimately, its an advert: pretty faux-symbolic visuals paired with vacuous sentiments playing lead guitar on emotional strings designed to stir up a social meds storm around #nolabels