TastingTraffic Social® · @InternationalTechNews
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#PART 8 | #Internatonal_Tech_News
Major #Search_Engine #PPC and #Ad_Network Biz #Models - Is It a #Racket?
The #PPC's search engines, Brokers & Ad Networks realize that if they #disclose #IP_addresses to advertisers they will be #inundated with #reconciliation_claims or #frivolous & #alleged_lawsuits of #click_fraud and #overcharging at the very least.
So in the end we see click/impression counts and how much money has been #deducted from our accounts.
When that money is #depleted we #re_calculate #ROI, adjust campaign (A/B #testing for example) and upload some #MORE "money!".
Something is #really_wrong with that #picture.
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#part #INTERNATONAL_TECH_NEWS #Search_Engine #PPC #Ad_Network #Models #Racket #disclose #IP_addresses #INUNDATED #reconciliation_claims #frivolous #alleged_lawsuits #click_fraud #overcharging #deducted #depleted #re_calculate #ROI #testing #MORE #really_wrong #picture