There's so much value shared in these slides by @LilyRay
No one could represent that better.

Highlighting page 46 - highly relevant these days.... and starting from that slide are some cool tips.

#SEO #EEAT #SEOslides

https://www.amsivedigital.com/insights/seo/the-role-of-e-e-a-t-in-ecommerce/?utm_source=newsletter&utm_medium=email&utm_campaign=hasm&utm_id=howaboutsomemarketing