But all that puffery conspicuously failed to mention that Google had quietly rolled out its long-discredited, new surveillance technology, #FLOC, which it pretended to kill in 2021:

https://pluralistic.net/2021/04/22/ihor-kolomoisky/#not-that-competition

#FLOC is back, rebranded as the #TopicsAPI: this is a system for spying on you so advertisers can target you. Google is spinning this as a privacy *improvement* because it might someday replace #ThirdPartyCookies, one of the creepiest web surveillance systems.

31/

Is anyone surprised? This is Google, after all.

I only use Chrome when testing websites that I've built myself.

#Google #Chrome #Privacy #Cookies #TopicsAPI #SurveillanceCapitalism

https://www.theregister.com/2023/09/06/google_privacy_popup_chrome/

Snart har alla Chrome-användare fått frågan om de vill aktivera ”en funktion för annonsintegritet”. I veckans poddavsnitt reder vi ut vad funktionen gör. https://www.youtube.com/watch?v=Gpvi9HeJAG8

#blisäker #chrome #topicsapi #annonsämnen

On today’s show (releases at 4pm PT):
💁🏻‍♂️ Andrew Foxwell on Meta’s new “engaged-view” attribution
🎵 #TikTok’s new ad plan: Work on spec
👋 TikTok shuts down its #BeReal clone
🐛 #LinkedIn bug prevented scheduled posts from going live
👾 Niantic introduces new AR ad format for mobile games
🔎 #Google warns websites about abusing #TopicsAPI
🐦 #Meta’s new #Twitter challenger app is near
📊 #YouTube updates Studio Analytics
https://todayindigital.com/

#digitalmarketing #metaads #facebookads #instagramads