Looks like ISO 27001 2022 features Data Leakage Prevention #DLP.

Who lobbied for that?

I don't see 10% of certified businesses who will be able to afford that, let even operate a DLP. This is expensive tech, and costs lots of manpower to deal with on clients (Linux, IoT, ...). Also it's often costly for network gateways, which may need to support protocols like #WCCP.

On top of that #ISO27001 now features Data Masking (incl. PII fields like IP addresses) and anomaly detection (on propper Log Management).

Maybe 1% of the certified businesses have that?

Now the good news is: you have 2-3 years to install it.